Honasa Consumer IPO Details ( Honasa Consumer Limited IPO Review )
(31 Oct 2023 – 2 Nov 2023)
Honasa Consumer Limited, also known as HCL, started its journey in 2016. They offer beauty and personal care products through their online platform.
HCL was built on the principles of honesty, natural ingredients, and safe care. They currently serve more than 500 cities in India. The company has created various popular consumer brands such as Mamaearth, The Derma Co., Aqualogica, Dr. Sheth’s, and Ayuga. They’ve recently invested in BBLUNT and the Momspresso content platform. Thanks to the support from investors like Sequoia Capital India, Sofina SA, Fireside Ventures, and Stellaris Venture Partners, HCL is on track to reach a billion-dollar valuation.
As of June 30, 2023, HCL’s product range includes items for baby care, skincare, body care, hair care, makeup, and fragrances.
One of their main strengths is their ability to develop innovative products. They have various ways to reach their customers, both online and offline.
Our Brands: Mamaearth, The Derma Co., Aqualogica, Ayuga, BBlunt, Dr. Sheth’s, BBlunt Salons.
Honasa Consumer Limited IPO Competitive Strength
- Brand building capabilities and repeatable playbooks
- Consumer-centric product innovation
- Digital-first omnichannel distribution
- Data-driven contextualized marketing
- Ability to drive growth and profitability in a capital efficient manner
- Founder-led company with a strong professional management
Honasa Consumer IPO Financials Performance ( Results )
Honasa Consumer Limited Financial Information (Restated Consolidated)
All Amount in ₹ Crores
| Period Ended | Total Assets | Total Revenue | PAT | EPS (₹) | Net Worth | NAV (₹) | Reserves | Borrowing |
| 31-Mar-21 | 302.64 | 472.10 | -1,324.61 | -98.35 | -1,765.14 | N.A | ||
| 31-Mar-22 | 1,035.01 | 964.35 | 14.44 | 0.52 | 705.62 | 23.42 | -1,087.33 | 3.59 |
| 31-Mar-23 | 966.42 | 1,515.27 | -150.97 | -4.66 | 605.90 | 19.27 | -1,323.32 | 3.61 |
| 30-Jun-23 | 1,048.03 | 477.10 | 24.72 | 0.83 | 638.26 | 20.29 | -1,290.94 | 6.79 |
Objective of Honasa Consumer IPO Issue
- Advertisement expenses towards enhancing the awareness and visibility of the company’s brands;
- Capital expenditure to be incurred by the Company for setting up new EBOs;
- Investment in the company’s Subsidiary, Bhabani Blunt Hairdressing Private Limited (“BBlunt”) for setting up new salons; and
- General corporate purposes and unidentified inorganic acquisition.
Honasa Consumer IPO Basic Details
| IPO Date | Oct 31, 2023 to Nov 2, 2023 |
| Listing Date | Friday, November 10, 2023 |
| Face Value | ₹10 per share |
| Price | ₹308 to ₹324 per share |
| Lot Size | 46 Shares |
| Issue Size | 53,098,811 shares of ₹10 (aggregating up to ₹1,701.00 Cr) |
| Fresh Issue | 11,850,649 shares of ₹10 (aggregating up to ₹365.00 Cr) |
| Offer for Sale | 41,248,162 shares of ₹10 (aggregating up to ₹1336.00 Cr) |
| Issue Type | Book Built Issue IPO |
| Employee Discount | Rs 30 per share |
| Listing At | NSE, BSE |
| Share holding pre issue | 310,479,227 |
| Share holding post issue | 321,744,659 |
| Company Promoters | Varun Alagh and Ghazal Alagh |
Honasa Consumer IPO Reservation
| QIB Shares Offered | 75% of the Net Issue |
| NII (HNI) Shares Offered | 15% of the Net Issue |
| Retail Shares Offered | 10% of the Net Issue |
Honasa IPO Timetable
Honasa IPO will open on October 31, 2023 and close on November 2, 2023. You can join Honasa IPO at 10.00 A.M. to 5.00 p.m. Upto which mandate can be applied.
| Event | Date |
| Opening Date | 31 October 2023 (Tuesday) |
| Closing Date | 2 November 2023 (Thursday) |
| Basis of Allotment | 7 November 2023 (Tuesday) |
| Initiation of Refunds | 8 November 2023 (Wednesday) |
| Credit of Shares to Demat | 9 November 2023 (Thursday) |
| Listing Date | 10 November 2023 (Friday) |
| Deadline for UPI mandate confirmation | 5 PM on 2 November 2023 |
Honasa Consumer IPO Lot Size
For retail investors in Honasa Consumer IPO, 46 shares will come in 1 lot or the minimum investment will be ₹14,904. Retail-individual investors can apply for up to 1 lots or the maximum investment will be ₹193,752.
| Application | Lots | Shares | Amount |
| Retail (Min) | 1 | 46 | ₹14,904 |
| Retail (Max) | 13 | 598 | ₹193,752 |
| S-HNI (Min) | 14 | 644 | ₹208,656 |
| S-HNI (Max) | 67 | 3,082 | ₹998,568 |
| B-HNI (Min) | 68 | 3,128 | ₹1,013,472 |
Honasa Consumer IPO Promoter Holding
The company’s promoters include Varun Alagh and Ghazal Alagh.
| Pre Issue Share Holding | 37.41% |
| Post Issue Share Holding | 35.34% |
Honasa Consumer Ltd IPO Key Performance Indicator ( Valuation )
In the table given below, all the figures have been told according to the latest financial year.
| KPI | Values |
| Market Cap (₹ Cr.) | 10425 |
| Earning Per Share (EPS) | ₹4.66 per Equity Share |
| Net Asset Value (NAV) | ₹19.27 per Equity Share |
| P/E Ratio (P/E) (x) | 105.54 |
| Post P/E Ratio (P/E) (x) | 2600+ |
| Return on Net Worth (RoNW) (%) | -23.57% |
| Return on equity (ROE) (%) | Coming Soon |
| Return on Capital Employed (ROCE) (%) | Coming Soon |
| Debt/Equity Ratio | Coming Soon |
Honasa Consumer IPO GMP Live Update, Kostak Rate day by day
| Date | GMP | Kostak | Subject to |
| 3 November 2023 | ₹29 | – | – |
| 2 November 2023 | ₹28 | – | – |
| 1 November 2023 | ₹29 | – | – |
Honasa Consumer IPO Detail Video:
link
Honasa Consumer IPO Subscription Status (Bidding Detail)
The Honasa Consumer IPO on November 2, 2023 at 7:00:00 PM was subscribed 7.61 times, with the retail category being subscribed 1.35 times, the NII (Non-Institutional Investor) category being subscribed 4.02 times, QIB (Qualified-Institutional Buyers) category being subscribed 11.50 times and the Employee category being subscribed 4.88 times.
| Category | Subscription |
| QIB | 11.50x |
| NII | 4.02x |
| Retail | 1.35x |
| Employee | 4.88x |
| Total | 7.61x |
Honasa Consumer IPO Prospectus
| Honasa Consumer IPO DRHP | Download |
| Honasa Consumer IPO RHP | Download |
| Honasa Consumer IPO Anchor Investors Details PDF | Download |
Honasa Consumer IPO Rating
| Our Rating | 2.5/5.0 |
Honasa Consumer Company Contact Information
Honasa Consumer Limited
Registered Office: Unit No. 404, 4th Floor, City Centre, Plot No. 05,
Sector – 12, Dwarka – South West Delhi, New Delhi – 110 075, India
Corporate Office: 10th & 11th Floor, Capital Cyberscape, Ullahwas,
Sector 59, Gurugram 122 102, Haryana, India
Telephone: +91 124 4071960
Contact person: Dhanraj Dagar, Company Secretary and Compliance Officer
E-mail: compliance@mamaearth.in
Website: www.honasa.in
Corporate Identity Number: U74999DL2016PLC306016
The Promoters of Our Company Are Varun Alagh and Ghazal Alagh
Honasa Consumer IPO Registrar
KFin Technologies Limited
Registered Office: Selenium, Tower B, Plot No. 31 and 32 Financial District
Nanakramguda, Serilingampally, Hyderabad, Rangareddi 500 032
Telangana, India
Tel: +91 40 6716 2222
E-mail: hcl.ipo@kfintech.com
Investor grievance e-mail: einward.ris@kfintech.com
Website: www.kfintech.com
Contact Person: M. Murali Krishna
SEBI Registration No.: INR000000221
Honasa Consumer IPO Lead Manager
Kotak Mahindra Capital Company Limited
Registered Office: 1st Floor, 27 BKC, Plot No. C – 27 G Block, Bandra Kurla Complex
Bandra (East), Mumbai 400 051, Maharashtra, India
Tel: +91 22 4336 0000
E-mail: honasa.ipo@kotak.com
Investor grievance e-mail: kmccredressal@kotak.com
Website: https://investmentbank.kotak.com/
Contact Person: Ganesh Rane
SEBI Registration No.: INM000008704
Citigroup Global Markets India Private Limited
Registered Office: 1202, 12th Floor, First International Financial
Centre, G-Block, C54 & 55 Bandra Kurla Complex,
Bandra (East), Mumbai 400 098, Maharashtra, India
Tel: +91 22 6175 9999
E-mail: honasaipo@citi.com
Investor grievance e-mail: investors.cgmib@citi.com
Website: www.online.citibank.co.in/rhtm/citigroupglobalscreen1.htm
Contact Person: Vedika Chitnis
SEBI Registration No.: INM000010718
JM Financial Limited
Registered Office: 7th Floor, Cnergy Appasaheb Marathe Marg
Prabhadevi, Mumbai 400 025, Maharashtra, India
Tel: +91 22 6630 3030
E-mail: honasa.ipo@jmfl.com
Investor grievance e-mail: grievance.ibd@jmfl.com
Website: www.jmfl.com
Contact Person: Prachee Dhuri
SEBI Registration No.: INM000010361
J.P. Morgan India Private Limited
Registered Office: J.P. Morgan Tower Off CST Road, Kalina
Santacruz East Mumbai 400 098, Maharashtra, India
Tel: +91 22 6157 3000
E-mail: HONASA_IPO@jpmorgan.com
Investor grievance e-mail: investorsmb.jpmipl@jpmorgan.com
Website: www.jpmipl.com
Contact Person: Nidhi Wangnoo and Himanshi Arora
SEBI Registration No.: INM000002970
Honasa Consumer IPO FAQs
What is the lot size of Honasa Consumer IPO?
The total size of Honasa Consumer IPO is ₹1701 crores out of which ₹365 crores is fresh issue and ₹1336 crores is offer for sale (OFS).
When will Honasa Consumer IPO start?
Honasa Consumer IPO will open from 31 October 2023 and IPO will close on 2 November 2023.
What is the open date of Honasa Consumer IPO?
Honasa Consumer IPO will open date from 31 October 2023.
What is the last date ( close date ) of Honasa Consumer IPO?
Honasa Consumer IPO will close from 2 November 2023.
What is the price band of Honasa Consumer IPO?
Honasa Consumer IPO price band is ₹308 to ₹324. ( Upper Price Band: ₹324, Lower Price Band: ₹308 )
What is the minimum amount required to apply for Honasa Consumer IPO?
The minimum investment for retailers to apply for Honasa Consumer IPO is ₹14,904 and the maximum investment is ₹193,752.
What is going on gray market premium of Honasa Consumer IPO?
View gray market premium of Honasa Consumer IPO by Clicking Here
How much is the GMP of Honasa Consumer IPO?
Watch Honasa Consumer IPO GMP Today: Click Here
What is the allotment date of Honasa Consumer IPO?
The allotment date of Honasa Consumer IPO is 7 November 2023.
How to check allotment status in Honasa Consumer IPO?
To check the allotment status of Honasa Consumer IPO, first of all go to the registrar website by clicking here, select your bad Honasa Consumer IPO name or enter your bad application number, PAN number or client ID and click on submit. ( Video Link )
What is the listing date of Honasa Consumer IPO?
The listing date of Honasa Consumer IPO is 10 November 2023.
How much will be the listing gain in Honasa Consumer IPO?
View listing gain of Honasa Consumer IPO by Clicking Here
How much time Honasa Consumer IPO is subscribed?
Total 7.61 times subscribed in Honasa Consumer IPO out of which 1.35 times subscription was done in retail quota, 4.02 times subscription in NII quota and 11.50 times subscription in QIB quota.
How to apply for Honasa Consumer IPO from Upstox?
Click Here to see how to apply for Honasa Consumer IPO from Upstox. (step by step)
How to apply for Honasa Consumer IPO from Zerodha?
Click Here to see how to apply for Honasa Consumer IPO from Zerodha. (step by step)
How to apply for Honasa Consumer IPO from Angle One?
Click Here to see how to apply for Honasa Consumer IPO from Angle One. (step by step)
